#5

Gender sterotyping is when we assume that boys are into the color blue, are masculine, likes to play with race cars, action figures, like to get dirty and like to play rough, while we picture girls that like the color pink, are innocent, like to play nice. things of that nature. When we se an ad for boys, its often loud, violent, like for hot wheels we see fast action movements and we see two boys playing, never a boy and a girl. However for girls advertisements like barbies, we can see two girls playing, the music is soft and the barbie is usually a stewardess or just out to have fun and likes to shop. Whats to say that a boy wouldn't want to play with a barbie, or a girl want to play with hot wheels. When boys or girls break out of the gender norm they are often ridiculed by their peers and can lead into depression especially at a young age. I believe gender stereotyping is the norm because that is what society is used to and so ad agencies use the norm to reach out the most customers as opposed to being the most ethical.